all the others
are weenies
business and nature
in perfect harmony

switzerland's most popular
meat snack for 50 years

minipic - the most popular meat snack in Switzerland - has been made according to a secret traditional recipe for over 50 years from Swiss beef and pork, combined with bacon and spices. Most Swiss associate minipic with nostalgic memories of their first school trip, hiking adventures or fun leisure activities.

our products
all the others are weenies

Our products are made from 100% Swiss quality meat and need no refrigeration. So they’re the perfect snack for when you’re on the go. In addition to the classic minipics, minipic minis are available in handy-sized portions and in their convenient sachets. The latest addition to our range is the chickpic, the lighter alternative to the minipic. They’re made of lean chicken and come in “natural” and “hot chilli” flavours.

minipic    chickpic


business and nature in perfect harmony

Environmental concerns are important to us. We are committed to doing more to protect the environment than is stipulated in the applicable legislation, use our resources sparingly and adhere to environmentally friendly production standards when making our dried meat specialities.

Facts & figures – take a look

minipic, never leave home without it

Put it in your bag and off you go! Whether going hiking, at school, at work or in the great outdoors: tear open the packaging, bite into it and enjoy an energy boost wherever you happen to be!

Share your experience on @minipic.original

the world of minipic

Keep busy with minipic! Our activities:


Imposing slopes, lively rivers and streams, extensive forests and meadows. Grisons is synonymous with unspoilt nature. Discover our heritage



Occupying over 2,000 square metres between the Prättigau region and the Alpine Rhine, our biotope landscape provides a home for rare animals and plants. Go exploring



Gewinne 20x Gutscheine für das Freizeitzentrum Säntispark Abtwil. Und erlebe die Rutschen- und Bäderwelt mit deiner Familie und Freunden. Jetzt mitmachen!


It is produced in an environmentally friendly manner in our new, state-of-the-art, Minergie factory in Landquart, Grisons.  In this way, we are making a valuable contribution to conserving the environment.
Peek behind the scenes


To suit every taste - versatile and simple minipic dishes for young and old alike. Now get cooking


minipic was developed by Grischuna and has been produced in Grisons for over 50 years. It was the Americans who inspired us at the time. However, it was invented by… the Japanese. Kanpai!  Rummage around